
Pennsylvania College of Technology, Branding, Fall 2024
ABSTRACT
This rebrand is focusing on creating a new logo and promotional materials to reflect Montclair Cooperative School’s new name, Watchung Hills Cooperative School, by keeping the same philosophy, core values, and mission of the original school to fit into the progressive education model. This school focuses on increasing the diversity within the student body and creating a transformative atmosphere within the community and through school engagement.
DELIVERABLES
Logo Design
Stationery Package
Viewbook
3 Environmental Graphics
Digital Brand Book
FINAL LOGO
STATIONERY PACKAGE
VIEWBOOK
To see the entire viewbook in a digital flipbook version
ENVIRONMENTAL GRAPHICS
BRAND BOOK
To see the digital brand book